London, 10th February 2017 – the German National Tourist Office UK and Ireland (GNTO) has announced a new hotels section from 2017, on its accessible travel website ‘Discover Germany BarrierFree’. From youth hostels to 5-Star hotels, 33 establishments with accessible rooms will be listed on www.germany.travel/barrierfree, providing accommodation choices for all preferences and price points. Whether it’s a city break, exploring Germany’s wine regions, exploring from coast to country, through the GNTO’s dedicated website www.germany.travel/barrierfree, visitors can plan their journey to Germany from beginning to end independently, or via a reputable travel operator.
Accessible Travel remains a firm focus for the GNTO in 2017 and beyond. Developments in 2016 included the presentation of the UKs first and only accessible ‘Strandkorb’ – the iconic, colourful wicker beach chair to be found on all German beaches – to ‘Revitalise’ a respite care home charity near Southampton. In addition, two new destination partners were added in 2016, the states of Lower Saxony and Thuringia. In July, the GNTO launched ‘Feeling Fearless’, an accessible holiday guide to extraordinary accessible activities in Germany, including white water rafting, skiing, climbing and cycling. More new features will be announced for 2017.
The GNTO launched its ‘BarrierFree’ (accessible) travel website and multi-media campaign in 2012 and since then, it has gone from strength to strength with 47 % increase in unique visitors. Klaus Lohmann, director of the GNTO UK and Ireland said: “2016 has been an exciting and very positive year for our Discover Germany BarrierFree campaign. Accessible travel continues to rise in prominence and we will be doing everything we can to support the travel industry here in the UK, in partnership with our colleagues and reputable associations in Germany. We’re looking forward to announcing more developments in 2017”.